Advertising & Events Blog

We recently shot the Spring 2012 lookbook for Incyda, a Melbourne based fashion label whose focus is on feminine silhouettes paired with comfort and simplicity.

Thanks to everyone who came to our Sydney Showcase launch and made it a success. It was wonderful for The White Tree team to meet a bunch of lovely people and to share some of what we do. If you missed out on this one, keep your eye on our showcase page here for upcoming dates.

One of the things we love most about capturing weddings and events is being able to hone in on the (often delicious) details. Whether it be a gorgeous, uncut wedding cake, a carefully considered table setting or a fresh plate of tapas – we believe it’s all in the detail.

If you’ve been following our tweets or perusing our Facebook page, you will have noticed that we’re very excited about our Sydney Showcase Launch. We’ll be kicking off the night with drinks and some tunes from The White Tree jazz quartet at 7.30pm tomorrow (Thurs 16th Feb). We’d love you to come to the party, have a chat with our creative team and enjoy The White Tree band as they show you what they’ve got!

Vodka Cruiser holds a hot party at The Caulfield Cup and they tasked The White Tree with capturing all the action on film. We had our own DJ Matik produce an original soundtrack for the occasion. Watch the video and feel like you’re there, having a ball.

These incredible shots are by one of The White’s Trees founding members, director of our photography and film team, Nick Rieve. You can see more of his work here and be sure to peruse the photography and film sections of our site too.

But Does it Float is a source of infinite inspiration but this series of drawings by Patti Jordan is floating our boat today.

We recently shot this Rappertag for ascendant artist Grey ghost. Here’s the youtube link too, you know, just incase you wanna see when it hits 65,000 views.

Keep your eye on this guy and his band because they’re making waves. We’ll be working on his upcoming clip this weekend, so stay tuned for that.

If you feel like you need some sophistication and romance injected into your day, this little film might just make you feel as though you’re in the city of love itself. We shot this for L’heure du Thé, a French high tea held every year by Melbourne based events company Le Style. C’est si bon, ma chéri!